New Pearl 12 Year Challenge – The Unique Culinary Selection
Established in 2012 with the orientation of creating DELICIOUS and UNIQUE culinary models.
With the business point of view focusing on product quality, not racing for quantity and size of restaurants with competitors, NewPearl always affirms quality with delicious taste, carefully selected macrobiotic ingredients, sophisticated recipes and attentive service.
A clear, consistent business orientation and viewpoint with the spirit of customer centricity has been the guideline for all decisions and actions of the entire NewPearl team from research and development to operations in order to bring our customers satisfaction and unforgettable experience every time they come to a restaurant under the NewPearl system.
Development journey
7/2012 Established
New Pearl Investment Corp
10/2012 Launched the
Mr. Park restaurant model
2 restaurants
Launched the
Sườn Cay restaurant model
12 restaurants
Established the
Production Center
Launched the
Chang Kang Kung restaurant model
21+ Chang Kang Kung
restaurants
Trademark
Established in 2017, Chang Kang Kung proudly stands as the first steam-cooking restaurant system in Vietnam, offering a refined and healthy culinary experience that caters to the modern diner's "Eat for Health" trend.
Combining fresh ingredients, advanced processing technology, and a pure culinary philosophy, Chang Kang Kung is more than just a meal; it's a healthy lifestyle, a wise choice for those who value their health.
